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Financial Analysis

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Investor & Board Reporting

The 30-60-90 Plan for New Finance Leaders

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Use this breakdown of your first 90 days to put yourself on the path of strategic finance success.

The 2024 Financial Planning Blueprint

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Download this blueprint and complete guide to nailing the 2024 annual planning process. (Plus, get tips for keeping your plan fresh throughout the year.)

2023 B2B SaaS Benchmarks Report

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Learn how your financial and operational metrics stack up against other B2B SaaS companies. Get personalized, cohorted benchmarks according to your company profile.

The Investor Due Diligence Checklist

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Set yourself up for fundraising success. Get your copy of the due diligence checklist that helped us raise our own Series C.

The 10 SaaS Metrics You Didn’t Know You Needed

The 10 SaaS Metrics You Didn't Know You Needed

The library of metrics finance leaders need to manage is always growing. Check out these 10 SaaS metrics you didn’t know you needed.

Better Together: NetSuite + Mosaic

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You have more options than ever before to build out your finance tech stack. But with so much overlap between tools, it can be tough to understand the differences between them — and the value of bringing them together. Here, we dive into why NetSuite and Mosaic, in particular, are better together. 

The Playbook for Board and Investor Communications

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In times of economic uncertainty, the strategic bond between business leaders and investors should be stronger than ever. We tapped into the expertise of 7 finance-leaders-turned-founders to build a playbook for making that happen.

The Anatomy of a Strategic Finance Function

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Finance is expected to be a partner in strategic decision making. But it’s hard to break the mold of backward-looking reporting. Learn how to propel your business forward with the CFO's Guide to Creating a Forward-Looking Operation.

SaaS Metrics Cheat Sheet

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Download this cheat sheet for easy access to definitions, calculation formulas, and quick tips for 24 of the most important SaaS metrics. 

Finance's Complete Guide to CRM Hygiene

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Download this guide to learn where CRM setup can go wrong, the five universal rules of CRM hygiene, and how clean revenue data unlocks strategic insights.

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Weathering the Storm Digital Ebook

Weathering the Storm

Finance has an opportunity to be the compass that guides companies through this economic storm. Learn how to uncover strategic insights and make actionable recommendations to leadership about what to do next in this market downturn.

Weathering the Storm: How Finance Can Guide Companies Through a Down Market

Scaling Your Finance Team: How to Grow Strategic Finance from Zero to IPO

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Most companies wait far too long to invest resources in the finance function. Learn how to grow your team effectively from the very first hire all the way to IPO and turn finance into the strategic powerhouse it should be.

2022 SaaS Performance Reporting Benchmarks

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Ensure you’re focused on the metrics that matter most to your company’s success and know how to effectively analyze them. Learn how to improve your reporting processes and be a more strategic partner to the rest of the business.



Mosaic ROI

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So you’ve evaluated a few FP&A software solutions and you’ve shortlisted Mosaic as your favorite. But, you’re not quite done yet. You still need to make the business case internally to justify the investment. The following guide will help build an ROI proposal that makes Mosaic a no brainer.

The Modern Buyer’s Guide to Strategic Finance Software

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Finance is finally gaining access to tools that address the core challenges of supporting a modern business. But which one is right for your org? Get this software comparison deep-dive to make the best buying decision possible.

The CFO’s Path to a Strategic Seat at the Table

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Stop spending weeks putting together backward-looking reports only for the rest of the business to push them aside. Learn how to adopt an agile planning process to help earn you a more strategic seat at the table.

The Modern Financial Planning Blueprint

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Don’t spend weeks building your annual plan just for it to go stale on day 1. Learn how to take a more agile approach to planning and be the strategic partner that your business needs.



The Startup’s Guide to Finance Fundamentals

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So much responsibility rests on the shoulders of finance, yet in the early days, it can feel like there is no getting ahead. Learn how you can go from small and lean to a strategic finance machine.



Mosaic’s AI Manifesto: Unlocking the Next Era of Strategic Finance

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Artificial intelligence just got real in the world of finance. It's more accessible, affordable, and scalable than ever. And it's opening the door for finance teams to move faster, more efficiently, and more strategically. Here's how we're approaching the revolution at Mosaic.

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Expense Forecasting

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Step-by-Step Expense Forecasting: A Guide For SaaS

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How long is your cash going to last? It's a critical question for any finance leader to answer for the business. But you don't just need an answer that's a snapshot in time — you need to project forward based on your plans. Here's how to forecast expenses effectively to better understand your cash burn.

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Headcount Modeling

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Headcount Modeling: Template Must-Haves and the Best Tool

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Headcount makes up anywhere from 70% to 80% of a SaaS startup's total expenses. Even a slight mistake in headcount modeling for your business can drastically reduce the accuracy of your overall forecasts — and set you up for poor decision-making. Here's what you need to know to get headcount modeling right.

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SaaS Financial Model

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The Dangers of One-Size-Fits-All SaaS Financial Modeling Templates (and How to Create the Best One For Your Business)

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SaaS financial models are some of the most difficult to create because of the nuances associated with recurring revenue models. Templates can help give you a head start. But you can't rely on them entirely. Here's what you need to know to go from a template starting point to a fully custom SaaS financial model that guides your business to strong growth.

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Financial Modeling Guide

The Complete Guide to Financial Modeling: Best Practices, Examples, and More

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The perfect financial model can help you see into the future of your business. It can help you apply past trends to understand future performance, see what impact new assumptions would have on your outcomes, and outline quantitative for strategic initiatives. But building a financial model is no easy task. Here's everything you need to know about effective financial modeling.

MRR Source of Truth

The MRR Source of Truth: Standardizing Revenue Data from Your Billing System

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Are you sure you're reporting your MRR correctly? If your billing system is the revenue source of truth, you may have some hidden reporting issues hurting your financial reports and analyses. But there's a way to fix it. Here's everything you need to know about cleaning up billing data to be an MRR source of truth.

The Annual Budgeting Process Explained for SaaS Businesses

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Annual budgeting is essential for most businesses, including SaaS companies. In this step-by-step guide to the annual budgeting process, you’ll learn how to create a strong annual budget and tips to avoid common challenges.

The SaaS Guide to General and Administrative Expenses in 2023

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It’s essential for SaaS businesses to properly categorize and track G&A expenses. These costs affect your bottom line and monitoring them as your business grows is key for business success. In this article we cover the basics of G&A expenses, which costs qualify under G&A, and show you how to easily track them in real-time.

TTM (Trailing Twelve Months) Explained: What It Is & How It Is Used

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Trailing twelve months (TTM) sets aside the fiscal calendar and measures a company’s financial performance data over the last 12 months, which makes it a powerful measurement tool for key metrics and even deeper insights. Learn more about how accounting for TTM provides a different perspective that can lead to more actionable and strategic decision-making.

What Are Revenue Drivers? 2023 Guide for Startups

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For SaaS businesses, success lies in understanding key revenue drivers. Implementing a driver-based approach in planning, forecasting, and budgeting can improve team agility and performance, provided the models integrate drivers and assumptions cohesively. In this article, we dig into the details of the main drivers in your business: marketing and sales.

Recurring Billing

Recurring Billing Guide for SaaS Companies in 2023

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Recurring billing is a foundational element of SaaS. While the concept seems simple, implementing a recurring billing workflow is easier said than done. Here's what you need to know about the benefits (and challenges) of setting up your billing processes for recurring subscriptions.

SaaS Billing Software

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The Battle of SaaS Billing Platforms: Top Choices and the Missing Piece

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Finance and accounting teams have to move far too quickly to keep pace with business demands for a home-grown billing system to work well. But the market for SaaS billing software is crowded and can be difficult to navigate. Here's everything you need to know about the top options.

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SaaS Billing Guide

SaaS Billing Process, Best Practices, & Solutions for 2023

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The best SaaS companies in the world have rock-solid billing processes that make revenue and cash flow predictable. But the nuances of a recurring billing architecture can be complicated — especially if you're a high-volume PLG company using your billing system as a revenue source of truth. Learn the ins and outs of SaaS billing with this guide.

Pre-Seed and Seed Funding

What Are Pre-Seed and Seed Funding? A Guide for Startups

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The earliest stages of funding for a startup are pre-seed and seed rounds. At these stages, you're getting investors to bet on you as a founder and your vision. This is what you need to know to secure funding and start growing your business.

SaaS IPO Guide and Expert Advice in 2023

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Is your company ready to go public? It's a difficult question to answer with many different variables coming into play. But once you get beyond your Series C, you should be evaluating the path to an exit regularly. Here's what you should know about the IPO process and current state of public offerings in 2023.

Series C Funding

A Guide to Series C Funding for Late-Stage Startups: Everything You Need to Know

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Traditionally, Series C has marked the exit phase of a startup's lifecycle. It's when you start down the path to profitability and begin to plan a potential IPO. For many, it will be the last round of funding they go through. Here's what to know about raising a Series C successfully.

Series B Funding

A Complete Guide to Series B Funding: How to Pitch Investors + Secure Funding

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Your Series B marks the transition from early-stage startup toward growth stage. This is the money you'll use to pour fuel on the fire of your high-growth business — if you can close the round. Here's what you need to know to successfully raise your Series B.

Series A Funding

A Complete Guide to Series A Funding: How Much You Need + How to Get It

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Series A is where the rubber meets the road for venture-backed startups. This is your first major round of funding, taking you beyond the early stages of seed capital. It's what will set you down the path to hypergrowth if used wisely. Here's what you need to know to secure your Series A.

SaaS Startup Funding Guide

Complete SaaS Funding and Financing Guide: How to Impress Investors from New Startup to IPO

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The SaaS funding process isn't for the faint of heart. But if you've committed to the venture-backed path to building a high-growth company, you have to get comfortable with fundraising. This guide gives you everything you need to know — from the absolute basics to expert tips from people who have been through each stage before — to successfully raise money and put your company on the path to success.

Mosaic Raises $26M Series C to Expand the Vision of Strategic Finance

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This latest round of funding will help us expand our vision for strategic finance to a wider audience, including upmarket SaaS companies and new verticals. While the core vision remains the same, expect to see a much more robust set of planning and analytics features in the coming months as well as more powerful automation thanks to our investments in AI.

Accrual Accounting

A Guide to the Accrual Accounting Method: Tips and Examples for SaaS Companies

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Accrual accounting is the GAAP-compliant way to maintain your books. If you don't have the basics of accrual accounting down pat, you risk building a shaky foundation for decision-making across the business. Here's how to make that foundation rock solid.

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SaaS Revenue Recognition

Revenue Recognition Guide for SaaS Businesses in 2023

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The FASB introduced new standards for revenue recognition to make the process more standardized across industries and offer more cohesive guidelines. But that doesn't mean it made SaaS revenue recognition easier. Learn the ins and outs of recognizing revenue from your contracts under ASC 606 accounting principles.

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SaaS Accounting Software

11 Software Solutions to Improve Your SaaS Accounting Processes

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For years, finance and accounting teams were left behind the tech revolution that swept through businesses of all sizes. But times have changed. Don't stay bogged down in manual processes and tedious tasks. Implement new SaaS accounting software to elevate the strategic value of your work.

GAAP Financial Statements

GAAP Financial Statements & Generally Accepted Accounting Principles for SaaS

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If you're running accounting for a high-growth SaaS business, you need to know the ins and outs of generally accepted accounting principles (GAAP). Read this overview of all things GAAP so you can ensure your companies numbers are always accurate and compliant.

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SaaS Accounting Guide

SaaS Accounting Guide: Best Practices & Principles

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Accountants can be so much more than back-office number crunchers bogged down by compliance structure and data aggregation. But traditional workflows have to change if you want to elevate your role in the business. Read through this guide to learn how to balance compliance with strategic SaaS accounting to add more value to your business.

7 Tips for Connecting with SaaS Investors

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Building a strong network of knowledgeable investors helps your SaaS business raise the funds necessary to grow the business. Learn how to connect with the right investors and show them your business is worth their investment. 

Static Budgets Explained: What They Are, When to Use Them and How to Make One

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A static or fixed budget stays the same throughout the accounting period and acts as a benchmark for a company’s performance. And while static budgets provide a foundation for a company’s budgeting process, they’re not always appropriate for every SaaS company. Learn how you can push static budgets to the next level with strategic insights that enable sustainable growth across the organization.

Download The Anatomy of a Strategic Finance Function